AI visibility guides

Plain-language guides on how AI assistants find and recommend local businesses, and what you can do about it.

• What is an AI visibility audit?
  How AI assistants choose which businesses to recommend and what an audit checks.
• GEO vs SEO
  How generative engine optimization differs from search engine optimization.
• How to get mentioned by ChatGPT
  AI assistants only name businesses they can identify and trust. Seven practical steps that improve your chances of being mentioned by ChatGPT, Gemini and Perplexity.
• Llms.txt for small business
  llms.txt is a plain text file that points AI tools to your most useful pages. Learn what it is, what it will not do, and how to write one in ten minutes.
• AI visibility checklist
  A practical checklist of the website, listing and content basics that help AI assistants identify and recommend your business. Work through it in an afternoon.
• How to test if AI recommends your business?
  A simple monthly test to see whether ChatGPT, Gemini, Perplexity and Claude name your business, with example questions and a table for recording the results.

Want to see what a full report looks like? Open the sample report.